Being the first woman to surpass 400 million followers on Instagram actually means something to Selena Gomez because it cements the fact that she is one of the most popular celebrities in the world.
If you are wondering how and why she got so many followers and became so popular, you do not have to think too far. There are signs that she always has that star power; you may have just missed it.
You can learn what makes Selena Gomez one of the most popular celebrities in this article.
Why is Selena Gomez so popular?
1. Early career start
Selena Gomez began her career in entertainment at a young age, which allowed her to capture the attention of a wide audience.
Her breakthrough role came in 2007 when she was cast as Alex Russo in the Disney Channel series Wizards of Waverly Place. The show became a huge success, running for four seasons and earning numerous awards.
Through her relatable character and charming performance, Selena quickly became a favorite among teenagers and young adults.
2. She is multi-talented
Selena is not only an actress but also a singer and songwriter. She released successful albums and singles that received extensive radio play, further expanding her popularity.
Her debut album, Stars Dance (2013), debuted at number one on the Billboard 200 chart. She continued to release popular singles, including Come & Get It, Good for You, and Bad Liar. Other acclaimed albums include Revival (2015) and Rare (2020).
Her music showcased her vocal talent and versatility, blending pop, dance, and R&B influences.
Selena Gomez’s ability to transition seamlessly between acting and music has proven how versatile she is, thereby earning her new fans.
She has also moved to produce Television content; she serves as a producer in the cooking show Selena + Chef, the Netflix series 13 Reasons Why, and the Netflix documentary Living Undocumented.
3. Social media presence
Selena Gomez is also popular for having a massive following on social media platforms such as Instagram, Twitter, and TikTok. She is currently the most followed woman on Instagram, with over 400 million followers.
Her active engagement with her fans and sharing of personal moments have helped her connect with a younger generation and maintain a strong presence in popular culture.
Additionally, Selena regularly shares updates, behind-the-scenes glimpses, and personal moments, allowing her fans to feel connected and involved in her life.
Her social media presence has not only strengthened her bond with existing fans but has also attracted new followers, particularly from the younger generation who are highly active on these platforms.
However, she has been able to separate herself from social media when the toxic behavior is getting too much. Being able to take a step back from the spotlight and still maintain fans is what only someone of her level of fame can do.
4. Philanthropy and advocacy
Selena has also used her platform and influence to support various philanthropic causes and raise awareness about important issues.
She has been actively involved in campaigns and initiatives related to mental health. She especially focuses on destigmatizing and providing resources for those struggling with anxiety, depression, and other mental health challenges.
Selena Gomez has also been an ambassador for UNICEF since 2009. She participated in projects aimed at improving the lives of children around the world.
Her commitment to making a positive impact beyond her career has earned her respect and admiration from fans and the wider public.
5. Open with her personal struggles
Selena has shown vulnerability in her struggles and personal journey. She has been open about her mental health issues, like anxiety and depression, and undergoing a kidney transplant.
Her willingness to share her experiences has inspired and connected with many people who appreciate her honesty and resilience. This has resonated with many people and contributed to her popularity.
Additionally, Selena has been transparent about her diagnosis of lupus, an autoimmune disease.
And when she underwent a kidney transplant due to complications from the disease, she carried people along with her.
The public has witnessed her overcome these challenges and obstacles while maintaining a positive outlook and a busy career. This has inspired many, further strengthening her appeal and popularity.
6. Fashion and style
Another reason Selena has become so popular is because she is recognized as a fashion icon known for her trendy and sophisticated style.
Additionally, she has collaborated with renowned designers and frequently graces red carpets and high-profile events with her sophisticated, fashion-forward outfits.
Her ability to effortlessly blend trends with her own personal flair has gained recognition and praise from fashion enthusiasts and media outlets, further solidifying her status as a style icon.
7. She is pleasant to be around
Selena is a soft-hearted individual that not only loves to give but also keeps things peaceful. She is sweet and considerate to her fans and others in general.
However, she does stand up to her fans when things get rough and talks to them on controversial issues, especially when there is a form of bullying going on.
This shows that she cares and does not condone creating rifts and scandals with other celebrities or personalities.
Does Selena Gomez’s popularity affect her net worth?
It has contributing factors. That’s because her album sales, Rare Beauty product sales, and concert tours are tied to her and her fandom and how many people appreciate her. However, her earned wealth from acting is not directly tied to her popularity.
How has Selena Gomez maintained her popularity over the years?
She has maintained her popularity by consistently doing the things that gave her fame. That is, acting, singing, doing her philanthropic work, continuing with her music and fashion collaborations, publicizing her products, and engaging with her fans, among others.
How does Selena Gomez connect with her fans on a personal level?
By being honest with them. She has shown love and respect to her fans by uploading video diaries of her day-to-day life, explaining how things are for her.
Also, she connects with her fans by uploading behind-the-scenes videos to give more context to things, participating in fan meet and greets, and generally being sweet when regular people approach her.
Selena Gomez is one of the most successful celebrities of her generation. She has maintained this by being popular and sought after.
Being authentic, having a great and pleasant personality, and being multi-talented are some of the reasons she remains popular and this keeps increasing with her influence in the entertainment industry.
So if you ever wondered why Selena is Selena, just look at what she does and how she responds to people around her. You will definitely find your answer.
You can also read up on Selena’s heritage to know more about her.
Thanks for reading.